Put the Boy Back in Scouting

This week Girl Scouts of the USA filed a trademark lawsuit against the Boy Scouts.

Specifically, GSUSA objects to the other organization’s new name, Scouts BSA. Members would be known as “Scouts.” The Boy Scouts embraced this new name following its 2017 decision to admit girls to its ranks.

GSUSA argues that the gender-neutral “Scouts BSA” is confusing. The public might mistakenly believe that the Boy Scouts and Girl Scouts have merged into a new organization or that the Girl Scouts no longer exist.

According to the complaint (Case 1:18-cv-10287):

BSA does not have the right under either federal or New York law to use terms like SCOUTS or SCOUTING by themselves in connection with services offered to girls, or to rebrand itself as “the Scouts” and thereby falsely communicate to the American public that it is now the organization exclusively associated with leadership development services offered under that mark to girls.  Such misconduct will not only cause confusion among the public, damage the goodwill of GSUSA’s GIRL SCOUTS trademarks, and erode its core brand identity, but it will also marginalize the GIRL SCOUTS Movement by causing the public to believe that GSUSA’s extraordinarily successful services are not true or official “Scouting” programs, but niche services with limited utility and appeal.

The Boy Scouts have long clouded the waters by appropriating “scouting” for its online identity. The organization’s URL is http://www.scouting.org, not http://www.boyscouts.org. (Girl Scouts use http://www.girlscouts.org.)

What is a Trademark?

Trademarks are names. Trademark infringement is a form of identity theft. If you discovered someone using your name, you’d tell them to knock it off too.

According to the website Market Business News:
Trademark

A trademark is a sign or symbol we can use to distinguish our business’ goods or services from those of other enterprises. It is a symbol, word or words legally registered or established by long-term use as representing a company or its product.
Market Business News

Here We Go Again

Girl Scouts of the USA is 106 years old. It has had name disputes with the Boy Scouts for at least 105 years.

For years, BSA Chief James E. West repeatedly threatened to sue the Girl Scouts because our use of the term “sissified” and “trivialized” the word “scout.”  In 1924 he even had a lawsuit drawn up, but never filed it.

I recently discovered another identity crisis in the minutes of the January 1978 GSUSA Board of Directors meeting:

“Reports have been received from councils about the use of this term which is confusing to local committees. No meeting has been arranged as yet with the Boy Scout President. The United Way has been inadvertently promoting Scouting/USA and has been made aware of the problem and our position. The Board will be kept informed of any further developments.”

GSUSA Board of Directors meeting minutes, January 1978

Boy_Scouts_of_America_Scouting_USA_1972-1987In 1977, the Boy Scouts rebranded themselves as “Scouting/USA.” Officials explained that the word “boy” offended minority troops and girls in Explorer posts. They also regarded Scouting/USA as an umbrella term that would encompass Cub Scouts, Boy Scouts, and Explorers. That very same argument has been offered to justify the current Scouts BSA label.

The result was confusion, as indicated by the Board Minutes. The Girl Scouts objected, and the new name faded into obscurity.

Hopefully, this latest round will be settled quickly and amicably as well.

More on Intellectual Property

Trademarks, like copyright and patent, are all forms of intellectual property. Juliette Gordon Low was awarded two patents herself, one for the membership pin and one for a freestanding trash can.

JGL_Patents

To help teach girls about these concepts, the Girl Scout Council of the Nation’s Capital and the US Patent and Trademark Office teamed up in 2012 to create a patch program.

Troops in Nation’s Capital can borrow a program kit to earn the patch. The USPTO
also has information about the program available online.

 

©2018 Ann Robertson

Revisiting Boypower 76

The Boy Scouts plan to admit girls into their ranks. Again.

The national office of the Boy Scouts of America recently announced that girls will be able to join Cub Scout packs this fall. Under a new program category called “Scouts BSA,” girls will be able to rise through the ranks in the coming years, all the way to Eagle (in other words, the Gold Award for boys). The expansion campaign will be known as “Scout Me In.”

 

 

But while proclaiming the move as a victory for inclusion, equality, and parental convenience, Cub Scout packs will be single-sex only.  This paradox either confirms the value of single-gender group or indicates that Cub Scouts are afraid of girl cooties.

Including Some Girls

This is not the first time that the Boy Scouts have provided a participation option to girls.

 

On October 17, 1968, the Boy Scout organization launched a new membership initiative called “Boypower 76.” The ambitious program set national goals to be achieved by the US Bicentennial Celebration of 1976. Specifically, (1) Expand membership so that one of every three American boys is enrolled. That would require adding 2 million new Boy Scouts by 1976. (2) Double council budgets to a combined level of $150 million.

New members would be recruited through two efforts: establishing troops in inner cities and retaining older boys by allowing girls to participate in the special-interest, career-focused segment of the Explorers program. In other words, girls and ghettos.

The Girl Scouts outlined this new initiative in the October 1969 Leader magazine. According  to the article, potential female Explorer participants must be:

  • registered Girl Scouts or Camp Fire Girls
  • invited to join by a post sponsor
  • in high school, unmarried [!!], and at least 14 years old

In addition,

Participants will not become members of the Boy Scouts of America and will not pay a membership fee to the Boy Scouts of America. (They may pay post dues and “pay their own way” for activities and events.)

Leader (October 1969): 55.

The national slogan for Boypower 76 was “America’s Manpower Begins with Boypower.”  What girl wouldn’t feel welcomed by that greeting?

A key difference between the 1968 announcement and those of 2017 and 2018 is that the earlier expansion news was delivered in a joint statement from the national presidents of the Boy Scouts, Girl Scouts, and Camp Fire Girls.  Furthermore, the cooperation proposal originated with the Girl Scouts.

 

The_Cincinnati_Enquirer_Sun__Nov_3__1968_
Cincinnati Enquirer Sun (November 3, 1968)

 

Not everyone was pleased with including girls in 1968, prompting a Boy Scout spokesman to reassure the faithful, “We are not going to try to build girls. Our business still is boys.”  Then why add girls? According to BSA chief executive Alden Barber, it was to improve older boy retention.

Young men are interested in young women.

–Alden Barber

This statement makes girls sound like recruitment incentives, not a group worthy of program initiatives.

Membership Quotas

Councils were given strict monthly and annual membership goals to keep them on track to achieve the expansion envisioned in Boypower 76. As the girls were only Explorer “participants,” not members, presumably the main source for new members would be high-poverty pockets in both urban and rural areas.

 

The strategies mentioned in the press reeks of racism and do-goodism. A widely syndicated New York Times article from February 1970 discourages block-by-block recruiting for new Boy Scouts because it might trigger gang conflicts; a new handbook in comic book format appropriate for “youngsters with a minimum of education”; and badges that include treating rat bites.

By April 1971, girls could be full members of Explorer posts, thereby contributing to the overall membership goals.

The Controversial Collapse of Boypower

BSA canceled the Boypower program two years early, amid widespread reports of inflated membership numbers.  Articles in the New York Daily News, the Central New Jersey Home News, and many other newspapers enumerated the problems. The Chicago council was accused of selling one-month memberships for ten cents; other councils for inventing names to register. At least 13 major cities were discovered to have falsified records, involving some 30,000-40,000 “phantom” scouts.

Furthermore, only about half of the $65 million fundraising goal was met, and much of that was from long-time donors who directed their gifts to the national organization instead of the local council.

Looking Ahead

I will be watching the rollout of “Scout Me In” closely. This initiative also comes at a time of falling membership among the Boy Scouts, and I certainly prefer enrolling real children who will actually participate instead of inventing new members.

It is also important to note that the Boy Scouts are enrolling girls, not necessarily Girl Scouts. I have not seen any statement preventing girls from being members of both organizations. There have always been “bi-Scoutal” girls enrolled in both Girl Scouts and Venturing, the current incarnation of the Explorer program.

Personally, I’ll stick with Girl Scouting. I have a hard time seeing myself as a welcome, valued member of any organization whose very name fails to include me. Girls are more than just membership statistics. Girls, and especially Girl Scouts, are great!

Girls Great

© 2018, Ann Robertson

 

 

Putting Our Priorities First: Girls

For the 80th anniversary of Girl Scouting in 1992, the Girl Scouts of the USA adopted a new slogan, “The Girl Comes First in Girl Scouting.”

This clear statement of the movement’s priorities was available on patches, magnets, and pins.

 

Girls Come First
80th Anniversary slogan patch (1982)

As we face increasing challenges to our movement, I invite you to download this image and declare your priorities on social media. Post the patch!!

©2018 Ann Robertson

 

 

Camping at Sherando Lake, 1951

This week I have been looking through boxes of scrapbooks, binders, and photo albums donated to the Nation’s Capital archives by the family of Jean Boyer Porter.

Sherando Lake Log 1951 page 3
Camping permit for Sherando Lake, VA (GSCNC Archives)

Jean joined the District of Columbia Girl Scouts in the mid-1930s and stayed active for the next 70 years. She also apparently rarely threw anything away. I’ve found kaper charts and shopping lists going back to the mid-1930s.

 

Sherando Lake Log 1951 page 4
Grocery list for trip (GSCNC Archives)

My favorite (so far) is this trip to Sherando Lake in Virginia, August 4-12, 1951. Troop scribe Nancy Brown documented this weekend:

This slideshow requires JavaScript.

Fortunately the written account explains that the Senior Girl Scouts found a group of Boy Scouts camping nearby. Guess that’s not Girl Scouts swimming topless in the Sunday August 5 picture!

 

©2016 Ann Robertson

 

Happy St. Patrick’s Day

Look who turned out for the 2016 Washington, DC, St. Patrick’s Day parade!

It’s Lord Baden-Powell,  Juliette Gordon Low and Chevy Scout, all members of the Nation’s Capital Archives & History Committee.

St. Patricks 3-13-16 Parade-05
Photo by Craig Harmon

Lion Brothers: Behind the Badge

Quick question: Which of these GSUSA ID strips was made in the USA?



Answer: the one on the right. The left strip, with the red, white, and blue shield, was made in China.

Girl Scout badges and fabric insignia have been manufactured by Lion Brothers of Baltimore, Maryland, since the 1920s. Lion Brothers also makes badges and embroidered logos for the Boys Scouts, various branches of the military, university and professional sports teams, and NASA.

Lion helped GSUSA transition from sewn-on insignia to iron-on products in 2003 and produces the Make Your Own badges.

patches, badges
Lion distributed these patches at the 2014 Girl Scout Convention in Salt Lake City.

Lion was founded in 1899 but nearly shut down two years ago. In 2013 the US Customs and Border Patrol Agency, one of Lion’s largest clients, changed its procurement rules from “Made in America” to “Made in America and by trading partners.” According to the Washington Post, that altered wording allowed the government to change manufacturers. Lion lost a huge chunk of its business. While Lion has its own factory in China, it is used for professional sports jerseys and university logo-wear, not the intricate designs of uniform badges.

Lion CEO Suzy Ganz laid off workers and stopped production lines. But rather than surrendering to the changed market, Ganz adapted. She received help from the Mid-Atlantic Trade Adjustment Assistance Center to revamp her US factories, turning them into high-tech “micro-facilities.” Then the Girl Scouts stepped in.

Lion Brothers CEO Suzy Ganz
Lion Brothers CEO Suzy Ganz

The Washington Post reports that the real turning point for Lion came when “the Girl Scouts agreed to bring all production in China back to the United States.” That vote of confidence helped Ganz secure additional funding and begin hiring again.

Senior Textile Arts badge
My teen troop has been working on their Textile Arts badge and we may tour Lion to learn about commercial embroidery.

I’ve heard many leaders complain about the redesigned ID strips, calling them a scheme to suck more funds out of our pockets. I don’t think that is a fair accusation.

Just because a newer version of our insignia has been issued does not mean that you have to immediately rip the old one off a vest and rush out to buy its replacement.

But if you are buying the new strip, perhaps for a newly bridged Brownie or Junior, keep in mind that you’re buying American again, helping a small, woman-run company survive and provide jobs here at home.

Let’s Make Downloading Badges Legal

The 53rd Girl Scout National Convention is just a week away!! One of the highlights is always the super shop, with hundreds (thousands?) of Girl Scout goodies.

Of course, any mention of official Girl Scout products inevitably leads to complaints that the handbooks, badges, etc. cost too much. I’m going to go out on a limb here and say that I have no problem paying for Girl Scout books.

As a writer and editor, words are literally my income. I know that every book has an author, and I know that writing is hard work. Authors deserve to be paid. That is why it really bothers me to see leaders sharing photocopies of badge inserts or websites advertising free downloads of scanned journey books.  (While I don’t get paid to write this blog, it is an opportunity for potential clients to get to know me better.)

Junior Technology, the first online badge, was introduced in 1997.
Junior Technology, the first online badge, was introduced in 1997. Today’s Girl Scout can’t find any requirements online without breaking the law.

Let’s be honest and fair and admit that distributing bootleg scans of journey books and badge requirements constitutes theft. It is taking a person’s hard work without paying for it. Go ahead, argue “sharing” and “sisterhood” all you want, but if thieves share stolen goods among themselves, it does not make the theft acceptable. Would you walk into a Girl Scout shop, pocket a handful of badges, and walk out without paying? This is no different.

Let’s resolve to respect authority, including copyright law. The bootleggers know they are breaking the law, which explains why they try to shout down anyone who calls them out with nasty comments and name calling. Do we really have to put labels on every page, photo, design, etc. saying “Not yours. Don’t steal”?

I agree that the current program materials are a bit pricey, but I also realize that buyers are shouldering the cost of sales lost to illegal download sites.  I don’t think the Girl Scout way is to sneak around and try to subvert the system.

Instead, let’s ask GSUSA to make program publications available digitally for legal, inexpensive downloading. The Boy Scouts already make many of their badge guides available through Amazon Kindle. Would you pay $1.00 for a PDF of a badge insert? Perhaps $5 for a digital journey book? Sign me up.

Tell GSUSA that you’d like to legally download publications for your troop. I’ve started a Facebook page for people who like this idea: Girl Scout Publication PDFs Please.

Nation's Capital has a copy of the Trefoil Patent application.
Nation’s Capital has a copy of the Trefoil Patent application.

I think our founder would approve of this proposal.  Juliette Gordon Low understood the importance of intellectual property rights and secured a patent for the trefoil symbol.  She applied for the patent on November 23, 1913, and received it on February 10, 1914.

When Low decided to step down from the day-to-day operations of Girl Scouting in 1921, GSUSA asked that she surrender the patent to the organization.  She agreed, but on her own terms.

Stacy Cordery, Low’s recent biographer, recounts how Daisy shrewdly agreed to assign the patent to GSUSA in exchange for keeping her name on the organization’s Constitution, stationery, and membership cards in perpetuity.

Juliette Gordon Low had two patents of her own.
Juliette Gordon Low had two patents of her own. (Harris & Ewing Collection, Library of Congress)

Daisy actually had two patents. The other is for the “Pluto Bag,” a stand-up trash bin for liquids. It reminds me of an origami project that got way out of control.

Want to learn more about intellectual property? The Girl Scout Council of the Nation’s Capital has a their own intellectual property patch program for all age levels.

See you in Salt Lake City!

© 2014 by Ann Robertson

 

 

Princess Pat Out of Her Tree

We’ve all heard of the Princess Pat, and most of us know that she didn’t really live in a tree.  But who was she?

Princess Patricia of Connaught (London Illustrated News)
Princess Patricia of Connaught (London Illustrated News)

Born in 1886, Princess Victoria Patricia Helena Elizabeth of Connaught was a granddaughter of Queen Victoria. Her parents were Prince Arthur William Patrick Albert, the Duke of Connaught and Strathearn, and Princess Louise Margaret of Prussia. After a lengthy career in the army, the duke served as Governor General of Canada from 1911 to 1916. Because her mother was in poor health (she passed away in 1917), Patricia served as her father’s official hostess in Canada. Patricia was very popular and highly respected for her work for the Red Cross.  She was appointed Colonel-in-Chief of the newly formed Canadian Light Infantry in 1918 and personally embroidered the regiment’s first official colors — their flag. Colonel-in-Chief is a ceremonial role, similar to a sponsor or patron.

Princess Patricia and the Duke of Connaught at the Winnipeg Expo in 1912 (http://dukeofconnaught.yolasite.com/).
Princess Patricia and the Duke of Connaught at the Winnipeg Expo in 1912 (http://dukeofconnaught.yolasite.com/).

The Princess Patricia Canadian Light Infantry was formed in August 1914, at the outbreak of World War I, and will celebrate its centennial next month.  Members are affectionately known as the “Princess Pats” or the “Patricias,” and their annual magazine is The Patrician. It is a highly decorated unit that served with distinction in both World Wars, Korea, Cyprus, the Balkans, and Afghanistan.

The popular “Princess Pat” camp song is said to be a variation on the regiment’s own marching song, with lyrics that have become increasingly garbled over time. Like a game of telephone, the phrase “light infantry” has transformed into “lived in a tree.” The word “rigabamboo” (or rickabamboo) refers to the red, gold, and purple regimental flag and is “Ric-A-Dam-D00” in the original.

Princess Patricia presents a wreath to the troops.
Princess Patricia presents a wreath to the troops (www.birthofaregiment.com).

I’ve come up with at least three versions: the Scout Tree song, the Scout Light Infantry version, and the Regimental lyrics.  Although I could not find a definitive statement, the regiment supposedly has asked that the song not be sung with the irregular lyrics as they regard it as disrespectful.

In addition to her needlework talent, Princess Pat was an accomplished painter whose work was widely exhibited. She married Alexander Ramsay, a Naval officer who worked for her father in Canada, in 1919. Now known as Lady Ramsay, Patricia traveled the world with her husband as he rose to the rank of admiral. They had one son. Lady Ramsay passed away in 1974, but Princess Pat lives on in hundreds of Girl Scout, Boy Scout, and Girl Guide camps around the world.

Want to learn more about real princesses? Check out my new patch program, Real Princess.

My Real Princess patch program.
My Real Princess patch program.

We Are Girl Scouts of the USA!

Juliette Gordon Low in 1923.
Juliette Gordon Low in 1923.

Today Girl Scouts celebrate their 102nd birthday. As a gift to our founder, Juliette Gordon Low, let’s resolve to call our movement by its correct name: Girl Scouts of the United States of America.

Because the Boy Scouts, a slightly older organization, are the “Boy Scouts of America” people assume that the Girl Scouts dutifully followed down the same footpath. If the boys are the BSA, then the girls must be GSA. Right? Wrong!

What’s in a Name?

Juliette Gordon Low fought hard for the right to use the name “Girl Scouts.” Lord Baden Powell, who founded the Boy Scouts, insisted the “scout” label was for boys only. He decreed that their sisters would be known as Girl Guides. Low called her first troops in the United States Girl Guides as well, but the girls declared that they wanted to be Scouts. She followed their lead and defended their choice.

Other groups staked claim to the scout name. Clara A. Lisetor-Lane organized a group called Girl Scouts of America in 1910, but it failed to gain a national following. That didn’t stop Lisetor-Lane from accusing Low of stealing her idea.

Rival claim from the Girl Scouts of America
Rival claim from the Girl Scouts of America

The biggest objection came from the Boy Scouts. BSA Chief James E. West was openly hostile to the notion of girls calling themselves Scouts, saying they “trivialized” and “sissified” the term. He helped launch the Camp Fire Girls as an alternative organization and threatened to sue Low for using the name “Scouts.”

Girl Scout leaders argued that they had an equal right to the name, especially after women won the right to vote in 1920. As national board member Caroline Slade explained,

Now that full citizenship has been extended to the women of this state, it seems to me essential that as girls they should learn that their responsibility for their country is equally as great as, if somewhat different from, that of the boys, and I believe there is no better way for them to learn to become good citizens than to learn to become the best kind of Boy Scouts and Girl Scouts.

Remember US

The difference between GSUSA and BSA is easy to remember: US.

The Boy Scouts have a long history of fighting to keep specific groups of people out of Scouting. At one time, that included girls and women—us.

Juliette Gordon Low and the other women who established Girl Scouting fought to give us an equal role as citizens of the United States, an equal responsibility to shape our futures, an equal opportunity to be self-sufficient, and an equal dose of “wholesome pleasures” such as camping, singing, and public service.

On this Girl Scout birthday, don’t forget to put the US in GSUSA to thank our past leaders for give US a place in Scouting.

God Bless the Girl Scouts

On the past two Sundays,  I have played concerts with the Montgomery Village Community Band  As usual, we ended the concerts with “God Bless America.”

What does this have to do with Girl Scouts?  Plenty!

But first, a question: How much have Irving Berlin and his family earned from the royalties on “God Bless America”?

Answer:   $0.

Written in 1917, “God Bless America” debuted on Kate Smith’s radio show in 1938.  It was an instant hit.  Berlin’s lyrics captured his love of the United States, the country that had welcomed his family when they fled Russia in 1893.  He decided to use the royalties from this song to invest in the country’s future, especially its youth.

Sheryl Kaskowitz's book from Oxford University Press, is available through Barnes and Noble and Amazon, among others.
Sheryl Kaskowitz’s book from Oxford University Press.

In July 1940 Berlin set up the God Bless America Fund and instructed its trustees to equally distribute all royalties to two all-American organizations: the Girl Scouts of the USA and the Boy Scouts of America. Berlin sat on the board of directors of the Boy Scouts and his wife on the board of the Girl Scouts.  The Fund’s trustees explained the selection of beneficiaries: “It was felt that the completely nonsectarian work of the Boy and Girl Scouts was calculated to best promote unity of mind and patriotism, two sentiments that are inherent in the song itself.”

Originally the funds were distributed to councils across the country, but since in the 1990s the fund has focused on the Girl Scout Council of Greater New York and the Greater New York Councils: Boy Scouts of America. Both organizations used the funds to provide programs in low-income neighborhoods.

At the time, right-wing fringe groups attacked the Girl Scouts for accepting Berlin’s gift. Noting that the composer was Jewish, they denounced the song as being part of a Jewish conspiracy to replace the “Star-Spangled Banner” as the national anthem. Historian  Sheryl Kaskowitz reprints excerpts from some of these startling letters, including one that claimed the Girl Scouts had accepted $15,000 from Berlin as part of the conspiracy: “Millions of Christian Americans resent certain forces using a great Patriotic organization such as yours to further their own selfish interests, and further the lid is about to be blown right off this slimy trick.”

The Girl Scouts persevered, and ten years later, in 1950, Fund president Herbert Bayard Swope cited the movement as “a leading factor in the fight to end race, color, and religious discrimination in the United States.”

Annual income to the two organizations has ranged around  $100,000-$200,000 in recent years. According to a 1996 article in Billboard, other patriotic Berlin songs have been added to the Fund’s catalog, including “This Is the Army” and “Give Me Your Tired, Your Poor.”  The bulk of the royalties still comes from “God Bless.”

Royalties swelled to $800,000 for 2001, following the 9/11 terrorist attacks.  By 2011 some $10 million had been distributed to both organizations.

However, Fund trustees became increasingly uncomfortable with the Boy Scouts’ official policy of discrimination against homosexual members, upheld in a 2000 Supreme Court ruling. Fund publications began to stress that royalties went to the Greater New York Council, not the national organization.  Each year the Greater New York Council had to assure the Fund of its non-discrimination policy.

But things changed dramatically in December 2012.

The Fund was not satisfied by the council’s statement in 2012, and it refused to cut a check to the Boy Scouts. Even when the national Boy Scouts voted in May 2013 to lift the ban on gay boys as members–it still applies to leaders–the GBA Fund stood firm.

“As long as the BSA continues to maintain this discriminatory policy,” the Fund said in a statement, The God Bless America Fund will not provide financial grants to any affiliated chapters of The Boy Scouts of America. As far as I can tell, that policy remains in place.

Girl Scouts representing Justice, Liberty, and Peace strike a pose during a June 19, 1915, rally at the National Zoo in Washington, DC.
Girl Scouts representing Justice, Liberty, and Peace strike a pose during a June 19, 1915, rally at the National Zoo in Washington, DC.

I don’t know if the Girl Scouts now receive the entire annual royalty check for “God Bless America,” but I hope to find out. For 2012, Girl Scouts of Greater New York reported a donation from the God Bless American Fund of between $75,000 and $149,999. (See Greater New York Annual Report 2012.)

The Girl Scouts of the USA has long advocated inclusion and maintained a strict policy of “For All Girls.” Period.  We know there is always room for one more around the campfire.

God Bless the Girl Scouts, indeed.