Those Naked Leaders?

Those Naked Leaders?

I received this announcement from GSUSA today:

GSUSA Message, February 25, 2020

The new scarf looks lovely. But what really caught my attention was the statement that I underlined:

“In 1968, our first adult uniform…”

Oh my. No adult uniforms for the first 56 years? Really?

That gives a whole new dimension to exploring the great out-doors.

Perhaps what was meant in this release was that 1968 was the first time a well-known designer created an adult uniform?

Wrong again.

In 1948 the American designer Mainbocher created new uniforms for Intermediates, Seniors, and ADULTS.

GSUSA eagerly announced the new garments in its own publications:

1948 National Equipment Catalog

… and press releases.

Lancaster New Era (September 8, 1948)

Before the Girl Scout uniforms, Mainbocher was best known for outfitting the WAVES (women serving in the US Navy) during World War II.

A retrospective exhibition of Mainbocher’s work was held in Chicago in 2016. Vogue magazine described the man as “The Most Important American Designer You’ve Never Heard Of.” (And it’s pronounced Main-Bocker)

Tsk. Tsk. Next time, run it by a Girl Scout historian. Better yet, an editor/Girl Scout historian.

©2020 Ann Robertson, writer, editor, and Girl Scout historian